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You can access Personas from the Sparkr menu in the top right of each app page and panel. |
Search
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Before creating a new persona, best-practice is to you can check if the persona you want already exists. This is done through using the filter input, which will filter limit the displayed personas with names that contain your search termsterm.
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Create
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Solving Problems through Possibilities first starts with understanding the Persona you are innovating for. Remember, your Personas can represent both internal and external customers. Here’s a short video which walks you through adding detail for:
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Persona names must be unique. If you try to create a Persona with exactly the same name, you will see an error notification. |
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A dedicated page for creating Personas is available through the global Sparkr secondary menu and in-app menu, as demonstrated below:
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View Problems & Possibilities
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Now that you’ve created a Persona, you can begin innovating! As you work through the Problems and Possibilities, you will link them to Personas as part of the process. So when you’re on the Persona page reviewing individual Personas (e.g. “Carol Customer”), you can view the list of Persona specific Problems and Possibilities. Here’s a short video which shows you how to use this feature (Assumption: is that the Problems and Possibilities are already linked to the Persona)
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