1. Search For a Persona
Before creating a new persona, best-practice is to check if the persona you want already exists. Here’s a short video to show you how:
You can access Personas from > Sparkr Nav Menu > Add Personas
2. Create a Persona
Solving Problems through Possibilities first starts with understanding the Persona you are innovating for. Remember, your Personas can represent both internal and external customers. Here’s a short video which walks you through adding detail for:
Biography
Goals
Frustrations
Adding an “avatar” picture
Rating personality dimensions
You are not allowed to create duplicate Personas. If you try to create a Persona with exactly the same name, you will see the following error notification in the top right hand-corner for .
